The Print Party

Project Details

We were given the opportunity to design a logo and brand style guide for a new Pittsburgh based traveling pop-up shop. The Print Party is a mobile magazine, book, and poster vendor. They offer a traveling zine kiosk which can be utilized at popup events or occupy spaces on a short term basis. The logo and identity evokes the myriad print processes involved in zine creation over the years. This gritty, lo-fi approach is united with a vibrant color palette and animated typography to add a loud layer of excitement and set the brand tone to “party”.

Development

2021